Social MediaOur mission is to Provide You With Effective Social Media Presence
The Power of Presence
When dealing with a professional business, there are certain things that are expected to be in place to demonstrate the legitimacy of the business. A list of things potential clients expect from a professional businesses include but is not limited to:
- Business Card
- Business Bank Account
- Business Voicemail
- Physical Address (optional if on-line)
- Mailing Address
- Business Email Address
- Facebook (ads optional)
- Advertisement / Promo
Although each industry is different, this list is synonymous to businesses across the board. Let us assist you in setting up the necessary components of your business that will grow your client base.
Need a common sense analysis of the needs of your company?
A 2014 LinkedIn research study shows that 81% of small and medium-sized businesses use social media for marketing and brand engagement purposes. If your company plans to join the pack, which it should, it is important that only effective social media specialists make the cut. Remember that while the platform is online, skills remain offline.
Social media is a very dynamic platform, making it necessary to monitor and understand conversations more closely. Excellent social skills include having the ability to listen to what’s being said about your brand, your competition, as well as topics that are of interest to your audience. It is only in listening that you are able to collaborate and interact effectively. This will help you in measuring behavior and changes in opinion that will lead to creating more meaningful and relevant content.
It is important that social media marketing specialist be effective writers. Writing a tweet is much like writing a headline — you have to be able to communicate what you mean in one phrase or sentence and still look interesting. We pride ourselves in being equipped to write for every market. As it relates to writing, we are technical, practical, and emotional. Our goal is to make your followers think but also make them laugh in a snap.
Most followers decide on whether to click on something by the photo they see. We understand that aside from choosing appropriate and attention-grabbing images, it is paramount that we be familiar with software’s and applications that help create effective images and graphics. It is important to understand that everyone receives information differently. Some people are more visual, whereas others may need to read the data. We have both bases covered.
Defining The Brand Vision
A crucial part of being a social media expert is being zealous about interactive marketing. It is more than deriving pleasure is social media networks and hashtags. As social media specialist, it is necessary that we are the brand we work for and the product they sell. It is our mission to show potential clients why your company’s culture is unparalleled to any other company. Followers tend to be interested in what sets your brand apart for that of similar companies. Social media marketing gives your followers an inside look at what makes your company tick. Social media marketing is more than simply posting random comments to a page. It is important to understand that each industry is different, therefore, different approaches must be taken to get the most out of its social media posts. In social media marketing, “one size fits all” does not apply. The objective of social media posts is to attract new followers, as well as foster relationships with existing fans. Understanding the brand identity is essential when communicating online where things are not always easily understood. It is important to be clear and stand firm on your values and message. Being social is all about engagement and maintaining a relationship with your audience